Marketing Manager

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Date: Jun 26, 2022

Location: Ann Arbor, MI, US

Company: Wacker Chemie AG


Our world needs ideas! As one of the world’s most research-intensive chemical companies, we have been developing leading solutions for numerous sectors – from construction to photovoltaics and cosmetics to rubber – for over 100 years. We have a global presence with production sites on three continents and 14,300 employees from 70 nations.


WACKER SILICONES is one of the world’s biggest silicone manufacturers with silicone-based system solutions and over 3,000 different products. At our Ann Arbor site, we are currently looking for a ​Marketing Manager​ to join our growing team.


The Marketing Manager – Energy is responsible for ensuring the growth and profitability of the Energy segment of the Silicone Elastomers business. This includes developing and implementing a marketing strategy to identify trends & unmet needs and aligns them with current and future product and service offerings.


Job Responsibilities

  • Develop and execute a Market Development Plan (marketing strategy). The Plan will include short, medium, and long term objectives for the segment. Product development and research needs should be identified to align with market needs. Identifying opportunities for growth within the segment is a key deliverable for the role. Traditional marketing deliverables are also expected (competitive analysis, marcom plan, trade show participation, etc.). The Marketing Manager is accountable for the P&L of the segment.           
  • Manages operational activities on an ongoing basis. This includes pricing & profitability management, developing annual budget and forecasts, opportunity pipeline management, and coordination of segment activities with our sales and technical teams.
  • Visit key customers and OEM's in order to understand the market segment, as well as promote new materials for key applications as needed. Drive product development projects with internal and external stakeholders.
  • Act as a scout for new market segments for silicone elastomers. This could involve an emerging market or new application development for silicones within an existing market.



  • Bachelor’s Degree in marketing, business, technical discipline, or related field required. Master’s degree preferred.
  • Minimum 3 years of experience working in marketing or strategy development in a business-to-business environment is required. Candidate must demonstrate the ability to interview customers, identify market trends and assess markets, and develop an effective marketing strategy. Strong teamwork and collaboration is necessary to be effective in our team environment.
  • Strategic analysis and thinking 
  • Strong interpersonal and communication skills
  • Ability to influence others within the organization
  • Solid computer and data analysis skills; SAP & Salesforce experience is preferred


WACKER, as an innovative chemical company, makes a vital contribution toward improving the quality of life around the world by developing intelligent solutions for sustainable growth. Our culture focuses on building and retaining diverse and inclusive teams. WACKER offers a great work environment, professional development, challenging careers, competitive benefit offerings and beyond through giving back to our communities.


Be part of our WACKER family, across all nations!


We are looking forward to your online application at
Reference Code: 9042 




The information contained herein is not intended to be an all-inclusive list of the duties and responsibilities of the job, nor are they intended to be an all-inclusive list of the skills and abilities required to do the job. A minimum requirement for this US-based position is the ability to work legally in the United States on a permanent unrestricted basis.  Visa sponsorship is not available for this position, including for any type of US permanent residency (e.g., for a Green card).


WACKER is proud to be an Equal Opportunity/Affirmative Action Employer, making decisions without regard to race, color, religion, creed, sex, sexual orientation, gender identity, marital status, national origin, age, veteran status, disability, or any other protected class.

Nearest Major Market: Ann Arbor
Nearest Secondary Market: Detroit